{"id":11527,"date":"2022-06-30T00:00:00","date_gmt":"2022-06-30T00:00:00","guid":{"rendered":"https:\/\/imagineapps.mx\/blog\/https-imagineapps-co-blog-sebastian-florez-arrived-to-boost-imagine-apps\/"},"modified":"2022-06-30T00:00:00","modified_gmt":"2022-06-30T00:00:00","slug":"sebastian-florez-llego-para-impulsar-las-apps-de-imaginar","status":"publish","type":"blog","link":"https:\/\/imagineapps.co\/es\/blog\/sebastian-florez-arrived-to-boost-imagine-apps\/","title":{"rendered":"Sebasti\u00e1n Florez lleg\u00f3 para impulsar nuestro crecimiento en Norteam\u00e9rica"},"content":{"rendered":"En Imagine Apps venimos redefiniendo el modelo de f\u00e1brica de software y apoyando la transformaci\u00f3n digital de cientos de startups y pymes en Colombia y Am\u00e9rica Latina. Con el fin de consolidar nuestra expansi\u00f3n en el mercado estadounidense, anunciamos la contrataci\u00f3n de Sebasti\u00e1n Florez como Country Manager.\n\n
\n\n

<\/p>

\u00bfQui\u00e9n es Sebasti\u00e1n Florez?<\/strong><\/p>

Sebasti\u00e1n Florez<\/a> Es colombiana, licenciada en administraci\u00f3n de empresas de la Universidad de los Andes y apasionada del marketing. Con m\u00e1s de 6 a\u00f1os de experiencia en este \u00e1mbito, vivi\u00f3 en primera persona dos cambios muy significativos en este campo. En primer lugar, la digitalizaci\u00f3n del marketing y en segundo lugar, el marketing pas\u00f3 del portafolio impulsado a la creatividad sobre c\u00f3mo crear relaciones y contenido de valor.<\/p>

<\/p>

Su experiencia e historia con Calypso.<\/strong>
Su carrera comenz\u00f3 en Abbott, uno de los laboratorios farmac\u00e9uticos m\u00e1s grandes del mundo, presente en m\u00e1s de 160 pa\u00edses. All\u00ed, Sebas form\u00f3 parte del equipo de marketing de la divisi\u00f3n Cardiopharm, \u00e1rea encargada de desarrollar productos para tratar enfermedades card\u00edacas. Un par de a\u00f1os despu\u00e9s conoci\u00f3 a una persona que cambiar\u00eda su vida profesional, Elmer Botia Londo\u00f1o, propietario y presidente de Calypso del Caribe. <\/p>

Adem\u00e1s es cliente actual de Imagine Apps, con quien Sebas trabaj\u00f3 durante cinco a\u00f1os como Director de Marketing y tuvo el desaf\u00edo de expandir el negocio en todas las regiones de Colombia. Hoy Calypso cuenta con 5 plantas de producci\u00f3n y diversos centros de distribuci\u00f3n y cubre cerca del 85% del territorio colombiano, convirti\u00e9ndose en un referente nacional en el food service. y est\u00e1n cambiando su mentalidad hacia una empresa impulsada por lo digital.<\/p>

Durante su paso por Calypso, Sebas conoci\u00f3 Imagine Apps, empresa que se convirti\u00f3 en su socio tecnol\u00f3gico estrat\u00e9gico para desarrollar los canales digitales de la empresa. En este proceso se cre\u00f3 la aplicaci\u00f3n Calypso, proyecto que lleva 3 a\u00f1os en funcionamiento y ha mostrado un crecimiento constante mes a mes. Esta aplicaci\u00f3n tiene ventas por m\u00e1s de 1 mill\u00f3n de d\u00f3lares al a\u00f1o, ha logrado m\u00e1s de 100.000 descargas y est\u00e1 presente en 10 ciudades de Colombia.
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<\/p>

Del cliente al Imaginer<\/strong><\/p>

Su historia Calypso tom\u00f3 un respiro cuando decidi\u00f3 mudarse a Toronto. Pero, al mismo tiempo, vio una oportunidad de trabajar con Imagine Apps, enfrentando un nuevo desaf\u00edo para la empresa y para \u00e9l, establecer Imagine Apps en Norteam\u00e9rica, un nuevo mercado para la empresa.
Como dice Sebasti\u00e1n \u201clas oportunidades que tiene Imagine Apps en Norteam\u00e9rica son incalculables, debido al r\u00e1pido crecimiento y tracci\u00f3n que estamos viviendo, nuestra buena salud financiera y el talento altamente calificado en toda Latinoam\u00e9rica que tenemos\u201d<\/p>


Imagine Apps se ha convertido en un socio fundamental para muchas empresas que est\u00e1n afrontando procesos de transformaci\u00f3n digital o iniciando su proyecto en cualquier industria. Y para nadie es un secreto, que la evoluci\u00f3n hacia lo digital se sustenta en cuatro pilares: tecnolog\u00eda, experiencia del cliente, cultura corporativa y objetivos de negocio. Todos estos puntos clave son abordados y desarrollados a trav\u00e9s de las soluciones de software propuestas por Imagine Apps.
<\/p>

Con todo, la mentalidad y experiencia de Sebasti\u00e1n Florez como cliente de Imagine Apps en el pasado, es un factor clave para mejorar nuestro servicio y acercarnos a nuestra meta de convertirnos en la primera empresa colombiana de Software con alcance global. Nuestro equipo siempre est\u00e1 a cargo de comprender todas las necesidades de nuestros clientes, para poder proponer la mejor soluci\u00f3n digital, que combinada con la habilidad y el talento de nuestros imagineros, nos da confianza en el crecimiento de Imagine en el hemisferio norte.<\/p>

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\u00a0<\/p>

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